Amazon FBA Business

Amazon Kindle Book Marketing Essentials

Many authors/writers have discovered the power and potential of the Amazon Kindle marketplace for selling their books.

For eBooks priced from $0.99 to $2.98, and eBooks priced at $10.00 or more, Amazon pays 35% in royalties on all products sold. For eBooks priced between $2.99 and $9.99, Amazon pays royalties equal to 70% on all products sold.

Without a doubt, some book authors are making an absolute killing by self-publishing their books on Amazon. A good friend of mine is making half a million a year with her books on the Kindle platform.

It is possible to make a nice living selling nonfiction on Amazon, but the people collecting the largest royalty checks are those who are writing fiction.

Publishing Essentials

Amazon Kindle is an attractive place to publish books, because absolutely anyone who is willing to set up a Kindle Digital Publishing account can upload a manuscript and start selling their books within 24 hours in most cases.

Amazon is also the largest “buyer search engine” on the Internet, meaning that the people using Amazon’s search tool are looking for products to purchase.

When you load your book to the Amazon website, there are a few key pieces of information you will need to include with your book upload:

  • Must be logged into an Amazon Account;
  • Title;
  • Author (Pen Names are acceptable);
  • Description;
  • Categories;
  • Keywords;
  • Description;
  • Image representing Book Cover;
  • Book Manuscript;
  • Prices;
  • Choose optional Amazon promotional programs.

Book Marketing Essentials

In most cases, the primary marketing tools you need are six items:

  1. Title that will catch the shopper’s attention;
  2. Book Cover that assures the shopper that this book will give them what they want;
  3. Category choices that will allow it to be found by its target audience;
  4. Keywords that could help people using the search function find the book;
  5. Book Description that sells the book to the person looking at the book;
  6. A respectable and acceptable Price.

Common Misconception About Book Marketing in General

Many people believe that all they need to do is to create a book and upload it to Amazon, in order to start making money. In part, this is true.

Once the book is uploaded and approved by Amazon, then you can start making sales.

However, your book marketing essentials need to be solid, in order for you to actually find buyers.

You must have an interesting book title.

You must have a book cover that appeals to the reader. The big thing here is that you want your book cover to look like it was professionally designed, rather than designed by your junior high school child or grandchild.

Most important, you must have a compelling book description. The title and cover will get people to open your sales page, but it is your description that will sell the book for you.

It is sad, but most self-published authors will spend several months writing their book and less than ten minutes crafting their book description. Yet, future buyers are looking to the book description to convince them whether they should or should not purchase your book.

If the description stinks, then sales will stink too.

If you construct a compelling description, you could very well find your book on the best sellers list.

Reality Check About Selling Books on Amazon

People tell me all the time that they don’t need to worry about marketing their books, because Amazon will do all of their marketing for them.

Here is what you need to understand about Amazon marketing your books for you.

Yes, Amazon wants to sell more products, so they will tell their customers about your books.

But here is the thing… Amazon’s internal marketing machine is completely driven by computer algorithm. An algorithm is a computer program that seeks out products to share with their customers.

Amazon’s computer algorithms are designed to find strong selling products and to promote those top-selling items to their customers.

Amazon isn’t going to push a product that has only sold ten copies in the last month. Instead, it is going to push products that are currently selling hundreds of units a day, because they are trying to maximize the number of products they can sell. They are not going to promote a product that has lukewarm sales.

If you want to sell lots of books on Amazon, you should refrain from burying your head in the sand.

In order to get Amazon to market your books for you, you have to help your book by getting its sales started on good footing.

Find the Best Amazon Deals

You can of course try the marketing approach that most authors take — upload and pray.

Or, you can invest a little time or money to get your sales rolling, so that the Amazon sales algorithm can find your book and promote it to their customers.

You can advertise your book for free in a number of Facebook groups, on Twitter, or on your own blog. You don’t have a blog? Why not?

Or, you can spend a little money and advertise your book on a site like Bookbub or any of the websites shown here.

You Are In The Driver’s Seat

As a self-published book author, you are not only your own publisher, but you are also your own marketing team.

All you really need to do is to grease the wheels, so that Amazon’s internal sales algorithm can find your book and tell their customers about it.

Once Amazon has found your book, then Amazon will do all of your book marketing for you.

Until you can get your sales moving forward, the only hope that your book will have for good sales is one — pray hard.

What's your reaction?

Related Posts

1 of 17

64 Comments

  1. 프라그마틱 슬롯사이트
    비정상적인 것이 악마라는 전설이 아닐까요?

  2. Tnjglt says:

    best generic allergy pills prescription strength allergy meds how long do antihistamines take to work

  3. Rqayli says:

    list of antinausea drugs oral allopurinol 300mg

  4. Nnmmls says:

    dermatologist acne pills buy avlosulfon cheap dermatologist approved acne treatment

  5. Jxixnk says:

    prescription strength allergy meds purchase loratadine online cheap best non prescription allergy medication

  6. Onvxzr says:

    pain reliever easiest on stomach order ciprofloxacin 1000mg generic

  7. Ipnmkn says:

    buy isotretinoin 10mg online buy accutane 20mg online cheap accutane 40mg usa

  8. Newsmh says:

    buy amoxil 500mg generic cheap amoxicillin pill amoxil 250mg over the counter

  9. Dzgoxt says:

    buy zithromax 250mg generic buy azithromycin 250mg for sale buy azithromycin medication

  10. Tbaqib says:

    order azithromycin 250mg sale buy azithromycin medication cheap azipro

  11. Ihgsng says:

    buy furosemide 100mg pills buy furosemide 40mg

  12. Qienjp says:

    order omnacortil 40mg online cheap order omnacortil 20mg generic prednisolone 5mg brand

  13. Mlinps says:

    amoxil 500mg canada amoxil drug amoxil 1000mg oral

  14. Oojgry says:

    order acticlate without prescription buy doxycycline 100mg

  15. Fvompy says:

    ventolin 2mg sale buy albuterol without prescription buy generic albuterol for sale

  16. Ucewmn says:

    amoxiclav for sale online clavulanate us

  17. Fvfqua says:

    buy vardenafil no prescription buy generic levitra

  18. Bgjtpg says:

    cheap clomid clomid 100mg brand order generic clomid

  19. Ovbhhs says:

    buy zanaflex for sale zanaflex tablet zanaflex price

  20. netovideo.com
    직설적으로 말하면 오늘은 폐하께서 큰 여행을 떠나 구출을 준비하는 날입니다.

  21. Hdkndg says:

    cost semaglutide 14 mg order rybelsus pill where to buy semaglutide without a prescription

  22. rivipaolo.com
    Xishan Medical College에서 치료를 받은 후 곧 공장 경비원이 문으로 와서 심문이 시작되었습니다.

  23. Vfftwj says:

    purchase isotretinoin pills buy generic isotretinoin online accutane 20mg price

  24. Canaxt says:

    buy rybelsus for sale buy rybelsus 14mg generic buy semaglutide 14mg sale

  25. chasemusik.com
    그리고 Zhu Zaimo는 낮잠만 자고 평소처럼 서재에 갔다.

  26. Ixwxwu says:

    order ventolin pill ventolin 4mg usa ventolin inhalator generic

  27. Jvjdvu says:

    order amoxicillin 500mg generic amoxicillin without prescription buy amoxicillin cheap

  28. Spahjz says:

    purchase amoxiclav without prescription augmentin price augmentin 1000mg usa

  29. Vbvddp says:

    brand zithromax order azithromycin for sale order generic zithromax 500mg

  30. this-is-a-small-world.com
    Hongzhi 황제는 눈살을 찌푸리고 그의 시선이 날카로워졌습니다. “무슨 말을 하시겠습니까?”

  31. Khgtlm says:

    levothyroxine buy online purchase levothroid online cheap cheap synthroid tablets

  32. Qtazfi says:

    buy prednisolone 40mg generic cost omnacortil prednisolone 20mg tablet

  33. Obtaining secret information can give you an advantage in business over your competitors, and thanks to technological advancements, wiretapping is easier than ever these days.

  34. binsunvipp.com
    “작은 이익을 보고 의를 잊고 무차별적으로 코인을 만드는 행위, 이것이 세 번째 범죄입니다.”

  35. Hzmpyu says:

    clomid price clomiphene usa cost clomiphene 100mg

  36. Cvpidj says:

    gabapentin for sale order generic gabapentin 100mg cheap neurontin 800mg

  37. Urtdmo says:

    order viagra without prescription sildenafil 100mg brand order sildenafil 50mg online cheap

  38. 소닉슬롯 says:

    this-is-a-small-world.com
    Liu Yan은 약간 당황했고 눈을 들어 소리의 근원을 바라 보았지만 Fang Jifan이었습니다.

  39. Jgwzdt says:

    doxycycline sale order doxycycline 100mg generic buy doxycycline 200mg pill

  40. Esliso says:

    order semaglutide pills semaglutide pill buy rybelsus pills

  41. Etkgnc says:

    online casino usa free slot games online blackjack online us

  42. Jyfwvb says:

    buy levitra 10mg pills buy levitra medication levitra 20mg price

  43. restaurant-lenvol.net
    이 번개와 부싯돌 사이에서만 양면이 이미 가깝습니다.

  44. Lqsvgy says:

    lyrica 75mg without prescription buy lyrica 150mg generic cheap lyrica 75mg

  45. Segtxk says:

    buy generic plaquenil buy hydroxychloroquine 200mg pill hydroxychloroquine 200mg drug

  46. Kmpuhv says:

    order triamcinolone sale cost triamcinolone 4mg aristocort cost

  47. Kqgutc says:

    clarinex 5mg usa brand desloratadine clarinex pill

  48. restaurant-lenvol.net
    다섯 번째 업데이트가 왔습니다. 자, 호랑이가 지쳤습니다. 내일 계속합시다!

  49. Wjvrzm says:

    buy cenforce generic cenforce 100mg uk buy generic cenforce 100mg

  50. Qiwlpo says:

    loratadine 10mg over the counter purchase loratadine without prescription buy generic loratadine

  51. Upjdak says:

    chloroquine without prescription buy chloroquine cheap generic aralen

  52. Qiisdj says:

    metformin for sale online glucophage 1000mg over the counter glycomet for sale

  53. sm-online-game.com
    몇몇 군 장교들은 오랫동안 침묵을 지켰고 그들의 얼굴은 더욱 창백해졌습니다!

  54. sm-slot.com
    Fang Jifan은 눈을 깜박였습니다. “그것에 대해 생각하지 않습니까, 폐하?”

  55. Gscvos says:

    metformin 1000mg pills buy generic glucophage online glucophage 500mg pill

  56. Ppljdz says:

    order lipitor without prescription order atorvastatin 80mg online buy lipitor generic

  57. Uyaptk says:

    order acyclovir generic buy zyloprim buy generic zyloprim for sale

Leave A Reply

Your email address will not be published. Required fields are marked *